International Business. Competing in the Global Marketplace (Taschenbuch)
von Charles W. L. Hill


 
Kurzbeschreibung:
One way to compare International Business texts are to classify them as either descriptive or analytical. Descriptive texts describe in detail the internationalization process and answer the question - "How does a business go global/international?" Analytical texts, like Hill, discuss the internationalization process but also address why businesses chose to go global and the managerial implications of the decisions. International Business, 3/e: 1) Explains how and why the world's countries differ; 2) Presents a thorough review of the economics and politics of international trade and investment 3) Explains the functions of and form of the global monetary system; 4) Examines the strategies and structures of international business and 5) Assesses the special roles of an international business's various functions-- Dieser Text bezieht sich auf eine vergriffene oder nicht verfügbare Ausgabe dieses Titels.

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