The Brand Gap. How to bridge the distance between business strategy and design: How to Bridge the Distance Between Business Strategy and Design : a Whiteboard Overview (Taschenbuch) von Marty Neumeier   Synopsis: All the secrets to creating a brand identity that resonates across every aspect of a business--including its Web site and overall strategy! * With clients like Kodak, Sun, and Procter and Gamble, author Marty Neumeier is one of today's most well-known and respected authorities on the topic of branding. * Quick, easy approach and a wealth of case studies give readers a crash course in the difference between good and bad branding. * Tons of tips and real-world advice plus a new branding dictionary help readers turn brand strategy into brand design and execution. Rezensionen ansehen...   Angebote zu  Brand ,  Gap ,  Bridge  ab 1 Euro! Siehe auch folgende Artikel: Zag: The Number One Strategy of High-performance Brands von Marty Neumeier Made to Stick: Why Some Ideas Survive and Others Die von Chip Heath Positioning: The Battle for Your Mind von Al Ries Brandsimple. How the Best Brands Keep It Simple and Succeed von Allen P. Adamson Mehr zu  Business & Investing,  Strategy & Competition,  Advertising,  Marketing,  Graphic Design Home ...,    Angebote ansehen ...,    Begleitseite ... Herausgeber dieser Seite ist DomainLoc.com GmbH - Partner von Amazon.de Copyright © DomainLoc.com GmbH (Impressum)